The story of the Riviera collection

The story of Baume & Mercier begins in 1830 , when brothers Louis-Victor and Célestin Baume opened a watchmaking shop in Les Bois in the Jura region of Switzerland . The Baume brothers ' company grew rapidly and remained true to the motto "Let nothing slip by, only manufacture watches of the highest quality," building a solid reputation by creating exceptional products that combine cutting-edge modern design .

Born in 1973 , this year's Riviera watches revive the spirit of an inspiring watchmaking era.

Here is its true 2021 version : a generously sized steel case , a hexagonal bezel secured with four screws , an integrated interchangeable steel bracelet , and a production movement. The prestigious Baumatic , the Riviera 10616, is the quintessential Swiss watch . The original design remains, carefully crafted to reflect the times.

The new Riviera watches also benefit from an ingenious quick-change strap developed by Baume & Mercier, allowing you to change between a flexible or steel in seconds. It's child's play!